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Apple highlights

“Japanese brands have all come to the same conclusion: move upmarket”

“Japanese brands have all come to the same conclusion: move upmarket”

Hirota Masayuki has been the face of Chronos Japan magazine for two decades. He is also one of Japan’s leading watch market specialists. We asked him about (...)

Watchmaking in the age of digital complexity

Watchmaking in the age of digital complexity

EDITORIAL

Watchmaking has now fully entered the age of digital complexity. Unlike the well-oiled networks of the past, the jungle we’re dealing with today is more or (...)

Trade in an Apple Watch for a traditional watch

Trade in an Apple Watch for a traditional watch

TROVERIE

The ubiquitous Apple Watch is becoming the new standard timepiece of the 21st century. And while its market share continues to grow, some people believe (...)

American watch report

American watch report

TIMEPIECES & PEOPLE OF 2019

America: Trump, the great outdoors, the dreams and the violence, the grandeur and the misery... and also the firepower of Apple Watch and Rolex, as well as (...)

Apple Watch Hermès Double Tour Series 4

Adorning the new Apple Watch Hermès Series 4 are leather, tricolour straps in an unprecedented array of colours made possible by the Hermès artisans’ mastery (...)

Watch Curator '18- Connected

Watch Curator ’18
- Connected

TIME TO BURY THE HATCHET?

Smartwatches have become an everyday item. The Apple Watch is a “wrist accessory” that has been adopted by millions of aficionados from Sydney to New York (...)

Watches and connection: parting on good terms

Watches and connection: parting on good terms

12 DISRUPTIONS IN THE WATCHMAKING INDUSTRY

Every market needs a strong symbolic leader, a locomotive, a benchmark to ensure its survival. Rolex is that symbol for the “traditional” watch, and Apple (...)

Patrick Pruniaux: from Apple to Ulysse Nardin

Patrick Pruniaux: from Apple to Ulysse Nardin

INTERVIEW

Europa Star had the good fortune of receiving Patrick Pruniaux, the new CEO of Ulysse Nardin and the man who contributed to successfully launch the Apple (...)

Worn in the USA: market analysis

Worn in the USA: market analysis

WORLD MARKETS

It is probably the avant-garde of world markets in terms of smartwatch sales: American buyers are looking both for connection and for vintage prestige. Is (...)

GPS, satellite, radio, internet

GPS, satellite, radio, internet

TRAVEL WATCHES

Like the Tissot T-Touch, Japanese watchmakers best stand out for their integration of new technologies into their watches, and particularly those that (...)

How non-luxury is seducing the wealthiest

How non-luxury is seducing the wealthiest

VOLUME BRANDS

The luxury industry has been showing signs of slowing down for some time. A look at how non-luxury brands have been taking advantage of the situation, (...)

Fashion watches: the Apple effect

Fashion watches: the Apple effect

VOLUME BRANDS

Technology is clobbering the fashion-watch business. Can it also save it? Fashion-watch leader Fossil thinks so.